Up Country Dog Collar Navy GinghamAbout UpCountry Celebrating over 30 years of fresh style, fun and fancy! When Alice Nichols started Up Country in 1984, the only dog collars available were nylon or leather with little or no decoration. Alice designed the first 6 Up Country collars and people thought she was crazy; no one would buy them and they were too expensive and fancy for dogs who roll in the mud. Times have changed and now Up Country brings a sense of style to all aspects of